Markup – An Introduction

Markup is a professional marketing consulting division under Bikalp that has been established with the objective of helping client companies make informed decisions with respect to their marketing function.

Markup views marketing as a continuous function where companies need to constantly innovate and present their market offerings in order to stay ahead. We, in effect, portray ourselves as your partner in this constant cycle of marketing innovations. We complement your marketing assets by providing you with an external, independent, creative, strategic and workable perspective to best build customer satisfaction…and surprise!

We specialize in marketing methods and motivation that make you money!
We offer:

Why Outsource?
Markup is your incremental resource. We provide the same service as an in-house marketing department at a fraction of the cost.

Creativity
Marketing effectiveness is a result of marketing innovations. We help you transform the customer experience and exploit on industry changes.

Availability
We smooth the demands placed on your internal staff. You hire us only when you need us.

Talent
When you hire Markup, you hire experienced marketing professionals with extensive experience in market planning, product planning, distribution channels, market research, pricing and promotion.

Objectivity
A fresh, objective perspective often helps companies overcome obstacles. Sometimes developers and in-house staff are so close to a product or service they miss important marketing opportunities.

Speed
Sometimes the quickest way to get something done is to give it to an outside vendor. You can dedicate your precious internal resources to activities that generate the highest return. Together we maximize your marketing investment.

 

Marketing Services